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“Is It Tomorrow Yet?” – a solo exhibition by London-based artist and photographer Coco Capitán opens today at Daelim Museum, Seoul. Presented for the first time in Asia, the show forms an all-encompassing window into the artist’s unique perspective on the world, with the inclusion of 150 works, spanning across different media, including photography, painting, handwriting, video and installation. Capturing seemingly casual scenes from the world she inhabits, the works presented in the show reveal Capitán’s instinctive sensitivity to the politics of contemporary society, and weave together into a narrative that examines the relationship between reality and perception as well as beauty and subversion.

The title of the exhibition, “Is It Tomorrow Yet?”, reflects the artist’s strong belief of art’s singular power in keeping one completely attuned to how one feels in the here and in the now. Urging us to consider the invaluable present moment, the artist questions our constant need to live for a tomorrow that is not guaranteed.

Capitán’s employment of various media, particularly apparent in this show, reflects the artist’s well-versed consideration to different disciplines. Indeed, the artist practice resonates freshly within the fields of both commercial and fine art. More recently, her recent collaboration with Gucci gained international acclaim and is considered one of the most successful artistic collaborations with a fashion brand. The collection featured the artist’s sceptical curiosity towards the times we live in today, through her handwritten aphorisms such as “What are we going to do with all this future?” and “common sense is not that common.” Capitán embodies an acute sensitivity throughout her practice, between the installations that reveal her contemporary interpretation of Pop Art to her candid vernacular subject matter and imagination-based paintings that negotiate her emotions in a witty manner.

Combining intimacy and playfulness with subtle social critique, as well as stimulating probing questions concerned with existing values and hierarchies, Capitán uncovers the underlying issue of what it means to produce pictures in a society overly consumed by images. All laden with thoughts about the present, and foreboding anxiety about the future, Capitán highlights the quotidian, emphasizing its often-overlooked strangeness and splendour, while actively implicating the viewer as part of her visual dialogue to the experience of connectedness that is embedded in the process of looking. At a time when photography is omnipresent in an increasingly crowded visual landscape with an unappeasable thirst for more of it, Capitán offers a reminder of its singularity, consciously compelling us to slow down, to live for a now - not for a tomorrow or a then - and really look at what lies in front of us.


Images Courtesy of
Daelim Museum